Gerardo
Daglio — Design Manager

Design Manager. I lead multidisciplinary teams in a role that combines management, design and research. 20+ years building digital products.

Turntable

About me

Gerardo Daglio, portrait

People . Product . AI

Design

I'm a Design Manager with more than 20 years in product design. At O2O Digital Strategy I lead a multidisciplinary team of 15 people across design, research and more.

I stabilised the design team and reduced turnover, made design and development work together in a faster, more dynamic way, and made research the foundation of every project. My role combines leading the team with design and research work.

Essentials

  1. 01 A Mustang guitar A Mustang
  2. 02 A notebook A notebook
  3. 03 A drum kit A drum kit
  4. 04 A pair of Converse sneakers A pair of Converse

Cases

Brands I have worked with

  • Decathlon
  • BBVA
  • Manchester City
  • Centre Obert d’Arquitectura
  • Trasmediterránea
  • Carrefour
  • McDonald’s
  • National Express
  • Adeslas
  • FC Barcelona
  • ONCE
  • Baleària
  • Vivaz
  • Grant Thornton
  • Gmp
  • Ametller Origen
  • Alsa
  • Meliá Hotels International

Disciplines

  • AI is the core engine of how I design. I bring its capabilities and tools into the whole process, from research and analysis to prototyping and iteration, to get further, faster. And I design with AI as a destination: products that converse, that live inside assistants and agents, and that adapt to each person.

GAIN
HIGH
MEDIUM
LOW
GAIN
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GAIN
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My process

Problem analysis

    Work process
    Problem analysisMS
    Project proposalMS
    ResearchMS
    Idea & conceptMS
    DesignMS
    Testing & iterationMS
    AI designMS

    Experience

    2018— NOWO2O Digital Strategy

    Design Manager

    O2O Digital StrategyLeading a multidisciplinary team of 15 (design, research and more). Reduced turnover, brought design and development closer together and made research the base of every project. A role that combines team management with design and research.

    2012O2O Digital Strategy

    PRODUCT DESIGNER — O2O Digital Strategy, 2012–2018

    O2O Digital Strategy · 2012 — 2018

    Designing digital experiences, from concept to final graphic material.

    2011TELEFÓNICA

    PRODUCT DESIGNER — Telefónica, 2011–2012

    Telefónica · 2011 — 2012

    Mobile apps · Prototyping · Web design

    2010BBVA

    UX/UI DESIGNER — BBVA, 2010–2011

    BBVA · 2010 — 2011

    Web design · HTML, CSS & JS · Internal management platform

    2009DIPRO SL

    UX/UI DESIGNER — Dipro SL, 2009–2010

    Dipro SL · 2009 — 2010

    Web design · HTML, CSS & JS · Flash & ActionScript 2.0

    Education

    Illustrated vintage boombox

    • Product Management

      Crehana

    • UX Research & Strategy

      EDIT. Disruptive Digital Education

    • Master’s in Advertising Creativity

      Escuela Trazos

    • Fine and Visual Arts

      Escuela Nacional de Bellas Artes
    Illustrated guitar amplifier

    Contact — LET’S ROCK!

    G.DAGLIO — Designing to the end of the world